THE BRIEF
Dolan Rebrand
Dolan, a longtime client, asked me to help them with their rebrand by creating video + photo concepts that spotlighted their new lines all the while highlighting their mission for self care and community. In order to capture all of these touchpoints, I created a series of videos and fresh photography inspired by a feeling of hope, community and the spirit of Los Angeles. The result is a suite of assets that drive home the brands new direction. Video by Jeaneen Lund. Photography by Ericka McConnell.
CONCEPT, CREATIVE BRIEF, ON SET DIRECTION, EDITING
WHERE IT WAS FEATURED:
www.shopdolan.com + all social
THE RESULTS
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